Another common question concerns the lack of a finalized product. A client may ask me,
How do I get around the fact that I really don’t have a product yet? I’ve built an opt-in list but don’t feel like I know what to offer them exactly.
You can actually use launch techniques to figure out what to [...]
I met a business owner who asked me whether my product launch techniques are only for information products delivered online or if they would work for a physical product.
The answer is that a product launch would indeed work very well for hard goods. Whatever type of “widget” you are selling, you can use product launch [...]
Due to popular request, I’m going to post some frequently asked questions that I get from prospective clients.
I’ll start with one that I get from many entrepreneurs:
What exactly is a Product Launch and how can it help me?
Simply put, a product launch is a way of creating a high amount of demand for your [...]
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